Creating Affiliate Wealth

For more terms Check Here:  IM Dictionary

Ad Copy – Writing that is specifically done for advertisements. The ad copy is often another term for actual text within an ad. The better the ad copy, the more chances it will bring in sales.

Affiliate – The person participating in any one company’s affiliate program

Affiliate Program – A program where other people known as affiliates, agree to advertise for the sponsor’s site. In return, they receive commission or residual payment. This is also known as word of mouth advertising, but it is done through a network of affiliates who assist the website in getting the word out.

Auto-Responder – An automated message or reply sent to customers via email when they request information from a website. Many times, people who sign up for online newsletters will receive one acknowledging that they’ve signed up. The auto-responder is also used to serve as acknowledgment of a concern or complaint when customer service is contacted. It also includes contact information for the company via telephone.

Banner – Advertising method in which the ad is placed along the top of a website or web page horizontally. This is known as a banner ad, and can be a simple single picture with words or have animation or video and sound. 

Button – A small tool used on a website or add that can lead to another link, or it can be used to submit information via a form, email newsletter sign up, or other method. Buttons can be plain or use detailed graphics.

Camtasia - Software that allows the user to make videos, particular if you plan to make them entirely on your PC. 

ClickBank – A payment processing service similar to Paypal. ClickBank is often used for online services such as an Internet provider,  ebooks, gaming services, or other items that are usually found exclusively online. ClickBank is also a great way for smaller Internet businesses to take payments without signing up for a more expensive merchant account.  

Conversion - The term conversion means the percentage of people who go from clicking on an ad or visiting a website and actually make a sale. The conversion rate means that the link, ad, or site was successful since it moved from a simple click to a real, tangible sale.

Domain - A word that points to a website. For example, email users at hotmail.com who have an email address of ***@hotmail.com know that hotmail.com is the domain name. It basically serves as “home base” for email, etc.

 Favicon – An image used to make a website or online business stand out, such as animated graphics or a logo. A favicon can only be seen by certain browser users. As Internet browsers adapt and change, more people will be able to view favicons.

 Forum - Another term for online bulletin board, a forum is where people can get together and discuss a variety of topics. Forums can be on just about any subject, and today almost every website has forums that they offer to their visitors so they can gather and discuss the topics related to the website.

 FTP – This is an abbreviation for file transfer protocol. It simply means the transferring of files from your computer directly to your website.

 Hit – Another term for clicks, the word hit in Internet marketing terms just means how many visits or clicks a website or a particular link receives. 

 Info-Product – A product that contains primarily information such as an e-book, pamphlet, or other type of information only.

 Joint Venture – A business endeavor that combines two or more companies together. A joint venture means that corporations or merchants are joining forces to create a new product, service, or website.

 Keyword - A word used to help give a result for a search. The keyword is also used to integrate into websites and web pages, so that more people look at the page based on those keywords.

 Lead – A tip or insight into gaining new business, or a resource for finding new business. It can also refer to individual people who might be interested in a particular online website or merchant, and by finding good leads, the business can fish for new customers. 

 Link Swap – An exchange of links between websites, individuals, or businesses in hopes that each will mutually benefit. 

 List - In email marketing terms, a list is simply a compilation of people or email addresses that the sender intends to send marketing emails to.

 Mailing List – A list that people can opt to be on that will allow them to receive emails weekly, monthly, or otherwise. Usually an email mailing list is offered to new subscribers by merchants so they can send them marketing ads or emails.

 Master Resell Rights – This term refers to people who have full rights to a product, but can also allow others to resell it once the have sold it initially.

 Newbies – This is a term of endearment that refers to people who are new to Internet marketing or new to the World Wide Web, or to forums. People who have just signed up to join a forum and begin posting are often referred to as newbies.

Niche – A specific type of business, i.e. tools or books are considered niche markets. Once you’ve found a niche, you can then focus on the details necessary to become successful in that particular market.

One time offer (OTO) - Also known as an “upsell”, where the customer is presented with an upgrade or deluxe version of the front-end product. Typically, one time offers differ from upsells from the way it is viewed. It is only viewable once and the customer may not be able to see the same offer again.

Paypal – One of the web’s most popular sites for accepting payments and receiving payments online. Many merchants opt to use Paypal instead of having a merchant account since Paypal is so widely used.

Pay Per Click – Program that pays people to click on various links. The person participating gets paid each time they click on sponsored links.

PHP - Technology that works with Microsoft’s ASP program; both allow scripts to function and/or be displayed within a web page.

PM - Abbreviate for private message, this is usually something sent via an online chat program. In addition, a PM can be received on a forum, and is only viewable by the user who sent it and the user who received it. Instead of sending email directly to one another, many people choose to use a PM instead. 

 Residual Income – Income that is slowly accumulated, and is usually earned through affiliate programs. When someone signs up for a service through an affiliate, the affiliate can then earn residual income as long as the person who signed up continue to pay for that particular service.

Search Engine – Online tool used to search for terms, information, or other items. Google.com is a prime example of a commonly used search engine.

Spam – A term for junk or unwanted email or other ads that people classify as junk.

 Testimonial - A quote or review submitted by customers who are impressed with a  business’ goods or services. Testimonials are designed to lure more customers in by reading what other customers have to say about the company.

Text Ad – Ad online advertisement that is strictly text; no graphics, sound or animation are used. 

Unique – Distinction between visitors; each click has its own unique footprint, and each person has a different IP address, so gauging the uniqueness of each hit is imperative to accurately track results.

Unique Visitor – Term to describe an individual hit to a website by each unique IP address.

URL - Definition of a particular location or web address on the Internet.

Viral Marketing – Form of marketing that infiltrates as many different avenues as possible, usually in the form of videos, cell phone transmissions, or posted on various forums in order to get more exposure and Internet Explorer are all examples. Web Design – The process that goes into creating websites is known as web design. 

Web Directory – An online directory of various websites usually relating to one particular topic or divided up into various categories so visitors can easily find sites they need.

Web Host – Provider of memory, storage, and connectivity in order to post a live website.

Web Server – The actual physical computer that holds and stores the information and memory needed to host websites.

 WordPress – A very popular and user-friendly program that gives novices a chance to publish and write their own blog. It also allows the user to add pages to the blog, and integrate the blog itself into a website that the owner creates.